Giorgio Armani Brand Essay Example | Topics and Well Written Essays - 1500 words

Giorgio Armani Brand - Essay Example According to the paper the brand’s marketing strategy has been effective, as it has been marketed to emerging markets like China, where there is a strong uptake for premium, luxury fashion products. This paper will discuss the brand architecture of Giorgio Armani, and present a brand extension model. Detailed findings SWOT Analysis for Giorgio Armani Strengths The brand’s personality-based and uniquely designed products, which are among the best, globally The brand’s unique design, which helps differentiate it from competitors The characteristic feature of the clothes and apparel, which are hand stitched compared to the ordinary machine-stitched products The brand’s presence among international sports players and teams These areas identify the policies and the formulas employed for the brand which gives it an edge in brand positioning and recognition. Giorgio Armani has a ready-to-wear and a couture line, which increases their presence among average income consumers. From this study it is clear that weaknesses of Brand PETA activists do not support the outlook of the brand, which resulted in the development of a negative image The brand’s limited global market presence, compared to other global apparel brands Opportunity of Brand The brand’s coverage can be extended to cover the bottom of the market pyramid A larger part of the workforce is young, which increases their capacity to explore and design attractive and powerful products The brand’s ability to expand globally and to penetrate through tie-ups and the launch of new brand stores globally Threats The brand’s dominant coverage of a small upper-premium class market segment The brands slow uptake in picking up on life style brand The brand’s duplicity: fake products of the brand are traded at very low prices, in the lower market segments Giorgio Armani’s brand position Unlike the usual branding processes employed by entrepreneurs in the c onsumer products industry, the fashion and luxury branding of Giorgio Armani is highly personality-based and unique. The designs of the brand are founded on the founder’s personality. This is evident from the critical role of design in the fashion and luxury apparel positioning of the brand. The personal style of Giorgio Armani is crucial in the development and the marketing of the brand. The designer’s style is grounded on product differentiation, which is communicated in a tangible and visual manner. Brand’s Target Audience The target audience of the Giorgio Armani brand includes men and women. The products offered within the different lines for men include shoes, clothes, watches, eyewear, fragrances and home furnishings. The products offered to female consumers include shoes, clothing, bags, eyewear, cosmetics and home furnishings.  

Program Enhancement Essay Example | Topics and Well Written Essays - 250 words

Program Enhancement - Essay Example Under this program, young teenagers who have pleaded guilty of minor crimes are taken to a court that is run by teenagers who act as judges, attorneys, and bailiffs. The Teen Court then sets the punishment for the offenders, which include community service, touring a jail, writing apology letters or essay on assigned topics, or attending school regularly (Boys Scout of America, 2010). The Teen Court is effective since it is teenagers who offer judgment and punishment to the offenders. In addition, giving the fact that defendants must also serve in the court as judges, there is less likelihood that they will take part in crime again since they would also have participated in punishing a crime (Boys Scout of America, 2010). In order to enhance the effectiveness of the program, repeat crime either minor or major should warrant for formal prosecution at the juvenile justice system. Secondly, the program should ensure that teenagers who participate in the court proceedings are sourced from other regions so that they remain unknown to the court offenders and hence give an opportunity for fair

Fashion Marketing and Promotion Essay Example | Topics and Well Written Essays - 2000 words

Fashion Marketing and Promotion - Essay Example As maybe part of my artistic inclinations, is my personal quest to be highly fashionable and trendy, always up to date with the latest styles in fashion and beauty. I have a watchful eye towards the latest clothing designs, keeping track of famous brands and its new clothing lines. I am as interested in creating designs as well as finding the right strategy to market it, thus my current course fits me perfectly. At the moment, I feel like I am being molded into the profession that I eventually wish to embark in. I do not only practice my creativity, but also learn the science behind it. I get to understand the marketing concepts, create marketing ideas and be in touch with every aspect that makes up a really good brand. I am geared towards brand and product management, marketing and design all at the same time. And I feel that I am ready to learn more by advancing to the next step, which is being hands on in real company, with more tasks and greater responsibilities to handle. Moving from China to London has been inevitable, yet the crossover proved to be beneficial, as I am now exposed to another culture, with relatively other ways to execute creative concepts, and a totally different perspective to look from. The new opportunities fueled my desire to pursue a career in this field. I have met new people, explored new grounds and realized many other abilities that I have. This even prompted me to look beyond my initial goals and saw a whole lot of other opportunities for me to conquer. As a Marketing student, I have moved on to find interests in media and communications as a whole. Having spent the last few years being immersed in retail operations, I now understand that it takes a good communication plan and media connections to be able to successfully market my products. Â  

Sustainable agriculture Essay Example for Free

Sustainable agriculture Essay Specific purpose: Organic food advocates claim that organically grown foods are safer and more nutritious than foods raised with non-organic methods such as pesticide and non-organic fertilizer use, or antibiotic and hormone use. Thesis statement: Many people just dont trust these chemicals and dont want to put them into their bodies. Since virtually all non-organically produced foods contain residues of pesticides, fertilizers and other chemicals, the only way to avoid them is to buy organic foods. Introduction Organic foods are grown without using most conventional pesticides and fertilizers. A product that is identified as being organic is not produced by genetic engineering. Ionizing radiation and sewage sludge cannot be used in organic production or handling. Organic farming practices include soil and water conservation measures. Crop rotation, manure, and compost are used to improve the soil in place of using conventional fertilizers. Instead of using commercial insecticides or herbicides, organic farmers might use companion planting to discourage insects and mulch and hand weeding to control weeds. To be certified as organic, food products need to come from farms and processing plants that are certified as organic. This means that they are inspected by certified government officials to ensure that organic farms are up to USDA organic standards. The USDA is responsible for the organic labeling program and allows one of three possible labels: Products labeled â€Å"100 percent organic† must contain only organically produced ingredients. Products labeled â€Å"organic† must have at least 95 percent of their ingredients organically produced. Products labeled â€Å"made with organic ingredients† must contain at least 70 percent organic ingredients. Products that contain less than 70 percent organic ingredients can list individual ingredients as organic but cannot say that the product is organic. Need Not cheaper: Expect to pay more for organic food, since it requires more labor to bring to market. Not local: Organic produce can come from miles away, and may require lots of energy to transport. Not clean: You should still wash organic produce to remove dirt and bacteria, and take all normal food-handling precautions when preparing organic meats and other foods. Satisfaction Organics Are Good for Your Babys Body A variety of wholesome, nutritious foods is what your baby needs to develop in both body and mind. Chemicals, in the form of added artificial flavorings, dyes, pesticide and herbicide residues, and hydrogenated fats, do nothing to promote good health, and can even detract from it. Organically grown and produced food is free of these chemicals, leaving only the good taste and nutrition that nature intended. Babies and children who are fed an organic diet are not overexposed to antibiotic residue in their food, either. Animals are healthier when farmed organically, because they have adequate access to fresh air, appropriate diet, and outdoor space. Therefore, the need for antibiotic overuse is eliminated. (According to USDA rules, organic meat must be antibiotic-free. ) Organics Are Better for the Planet Taking care of the world that your baby will inherit is also good parenting. Organic farming is based on keeping the soil healthy through natural means like rotating crops, letting fields lie fallow, and using natural fertilizing methods rather than spraying on toxic pesticides and herbicides that can run off into water supplies and contaminate the soil. Visualization Action How to Create a Healthy Organic Table As with most everything, in feeding your family variety is the spice of life. Serving seasonal produce in a variety of colors with a wide range of whole grains and protein sources ensures that your family receives the full spectrum of nutrients that bodies need to function at their best. These recommendations Eating a variety of fruits, vegetables, and legumes in a variety of colors Eating a variety of whole-grain products Consuming low-fat or fat-free dairy products or equivalent milk products Limiting added sugar, salt, and saturated fat, and avoiding trans fats Work cited National Organic Program, United States Department of Agriculture, Organic Foods Standards and Labels: The Facts Updated: January 2007. Magkos F, Arvaniti F, Zampelas A. Organic food: buying more safety or just peace of mind? A critical review of the literature. 1: Crit Rev Food Sci Nutr. 2006;46(1):23-56. Colborn, T. A Case for Revisiting the Safety of Pesticides: A Closer Look at Neurodevelopment. Environ Health Perspect. 2006 January; 114(1):10-17. Magkos F, Arvaniti F, Zampelas A. Organic food: nutritious food or food for thought? A review of the evidence. Int J Food Sci Nutr. 2003 Sep;54(5):357-71. Kopke U. Organic foods: do they have a role? Forum Nutr. 2005;(57):62-72.

Comparison of Parks: Central Park and Forest Park

Comparison of Parks: Central Park and Forest Park The Central Park Construction began on 1858, continued during the American Civil War, and was completed in 1873. New York as the most important economic center in Eastern United States, rises and falls several times, and the Central Park rises and falls as well. And today it is one of the most successful park in the city. The Forest Park, which opened in 1876, more than a decade after its proposal. St Louis as big city locate in Mid-Western United States, plays a very important role in the US history, The Forest Park changes several times, also rises and falls in its history. These two parks participate a very important role in the city, both of them are very large parks, and built contemporarily. In this paper, I will compare the similarities and differences between these two parks and try to find out the reason by using the urban design knowledge based on the development of the city. â€Å"Forest Park was originally designed as an English Romantic park with open, flowing spaces and diverse environs. Today it retains much of that character, especially in the eastern half of the park. Many of the spaces envisioned in the original 1876 plan, which designed by M. G. Kern, and 1904 Worlds Fair plan remain in some capacity, with a range of modified uses. The parks topography changes a lot after River Des Peres brailed into concrete sewer tubes. In 1876, Forest Park already had a prepared plan and was established. The park was envisioned as a great romantic landscape, with winding trails and carriageways through deep woods and pastoral fields surrounded by informal water bodies and naturalistic streams. At that time, the land had several owners and was primarily the site of farms and coal mines. The River Des Peres wandered through the northern and eastern parts of the area and a major east-west thoroughfare, Clayton Road, passed through the property. The first park commissioners authorized a plan for the new park, â€Å"To preserve the natural beauties of the ground, so that it will always appear in fact as well as in name, a Forest Park.† The plan called for a hippodrome, floral decorations, a bandstand, and a Forest Park Zoo. In preparation for Opening Day, June 24, 1876, 19 miles of roads and 20 miles of walkways were built along with some bridges, water and sewer pipes, including Round Lake, Pagoda Lake and a portion of Peninsula Lake. Other facilities included a restaurant, bandstand, a large race track, and superintendent’s home. A small zoo was built and later a fenced area for five buffalo became a major park attraction. By 1891, there was a variety of animals to be viewed by the public at no charge. In 1876-77 St. Louis City and St. Louis County separated, with Forest Park remaining part of the City. By 1894 the park had 2.5 million visitors, brought there by street car and improved roadways. Park activities were diverse, including annual bicycle race, carriage rides, boating, cricket, lacrosse, baseball, tennis, croquet, golf, and harness racing. The most significant changes to the park came as the result of the 1904 Louisiana Purchase Exposition, which was held over much of the parks western half. To accommodate the fair, most of the trees in the western part of the park were removed, except for what today is Kennedy Forest. Large portions of the park were land-filled to accommodate the new structures. The River Des Peres was rerouted, channeled and sections of it were placed underground. The Art Museum and the Zoos Flight Cage were remained. Grand Basin and Post-Dispatch Lake were reshaped from Peninsula Lake. The plan for the fair required that the park be returned to its original condition after the conclusion of the fair, but too many trees had been cleared and the added wear and tear of the fair left an indelible mark on the parks natural systems. In addition, after the fair, the park became the home for cultural and recreational facilities the Jefferson Memorial, Zoo, and Worlds Fair Pavilion were soon added- all done in a piecemeal fashion that did not adhere to any comprehensive plan. In the years following the Worlds Fair, up until the late 1920s, Forest Park underwent a series of changes which altered the shape, design, and use of many areas of the park. Many of these changes involved the addition of active recreation facilities in the park, under the guidance of Park Commissioner Dwight Davis. The changes, while greatly expanding the attraction of the park for many citizens, resulted in a park whose natural systems and linkages were disturbed, a condition that exists to this day. The park continued to change, as new facilities, institutions, and amenities were built. In 1930, the River Des Peres disappeared from the park as it was buried in two underground sewer pipes. More and more of the parks passive green space was replaced by buildings, athletic fields, golf courses and paths. Highway 64/40 and the Forest Park Parkway were routed through the parks perimeters during this time. Some attempts were made to plan for the parks continued growth during this period, but none had any significant physical impact. The 1983 plan was adopted by the Community Development Commission of the City of St. Louis as the only comprehensive plan for the park since the 1904 plan for the fair and the original plan of 1876. However, it was not significantly implemented. There have been a number of changes to the park subsequent to the 1983 plan. The most significant have been a number of road removals, road re-surfacing and in-fill of the lagoons around Post-Dispatch Lake. In Fall 1993, a plan was prepared by the New York firm of Kelly/Vernell Landscape Architects to augment the 1983 plans landscape component. However, it was never adopted or implemented. †[1] A comparison between the 1983 and 1993 plans reveal different approaches to the park. The most significant differences are: different attitudes regarding Grand Basin/ Art Hill and Post-Dispatch Lake area in terms of active recreation and access, circulation and parking; the 1993 Plan incorporating a more extensive lake and lagoon system; different resolutions for the cultural institutions expansion needs; and some differences in roads and paths. â€Å"Central Park is of great importance as the first real park made in this country – a democratic development of the highest significance and on the success of which, in my opinion, much of the progress of art and esthetic culture in this country is dependent. â€Å" Frederick Law Olmsted, August 1, 1858 The creation of Central Park is the beginning of the nation’s urban landscape park tradition. It plays a role of open space on the island of Manhattan: â€Å"the dynamic tension between pavement and pasture, between city noise and rural quiet, between fresh air and foul; between private and public land, between city and state government; between city square and urban park.†[2] It shows how an extraordinary work of public art emerged from the crucible of New York City politics. By 1800 New York City’s burgeoning commercial future was clear. The Central Park was not a part of the government’s plan until 1855, which the population of the New York City get four times than 1811’s. The City officials recognized the need to plan for the growth which to build a big park to makes more open space. In 1857, Frederick Law Olmsted and Calvert Vaux won the Central Park Design Competition. Before the construction of the park, the original inhabitants of the land inhabited need to leave, however most of them are low income African-American, German or Irish immigrants, which lived in a relatively small village (such as Seneca Village), around 1,600 residents occupying the area at the time. In 1857, by public land expropriation legislation was imposed, the lands were recovered, while Seneca Village and other communities were demolished to make room for the construction of the park. In 1860 by the effort of park commissioners, theyfinalize the negotiations for the purchase of an additional 65 acres at the north end of the park, between 106th and 110th Streets. Between 1860 and 1873, most of the major hurdles to construction were overcome, and the park was substantially completed. â€Å"Following completion, the park quickly slipped into decline. One of the main reasons for this was the lack of interest of the Tammany Hall political machine, which was the largest political force in New York at the time. Around the turn of the 20th century, the park faced several new challenges. Cars were becoming commonplace, bringing with them their burden of pollution, and peoples attitudes were beginning to change. No longer were parks to be used only for walks and picnics in an idyllic environment, but now also for sports, and similar recreation. Following the dissolution of the Central Park Commission in 1870 and Andrew Greens departure from the project, and the death of Vaux in 1895, the maintenance effort gradually declined, and there were few, All of this changed in 1934, when Republican Fiorello La Guardia was elected mayor of New York City and unified the five park-related departments then in existence. Robert Moses was given the task of cleaning up the park. Moses, about to become one of the mightiest men in New York City, took over what was essentially a relic, a leftover from a bygone era. Despite the increasing numbers of visitors to the park, Robert Moses departure in 1960 had nevertheless marked the beginning of a twenty-year period of decline in its management. The city itself was also experiencing economic and social changes, with some residents fleeing the city and moving to the suburbs in the wake of increased crime. The Parks Department, suffering from budget cuts and a lack of skilled management that rendered its workforce virtually ineffective, responded by opening the park to any and all activities that would bring people into it—regardless of their impact and without adequate management, oversight, or maintenance follow-up. Some of these events nevertheless became milestones in the social history of the park, and in the cultural history of the city. Management of the restored landscapes by the conservancy’s zone gardeners proved so successful that core maintenance and operations staff were reorganized in 1996. The zone-based system of management was implemented throughout the park, which was divided into forty-nine zones. Consequently, every zone of the park has a specific individual accountable for its day-to-day maintenance. Zone gardeners supervise volunteers assigned to them, (who commit to a consistent work schedule) and are supported by specialized crews in areas of maintenance requiring specific expertise or equipment, or more effectively conducted on a park-wide basis.† [3][4] Central Park which is the first park made in US, leads the American parks movement that occurred in the last quarter of the nineteenth century. It did not change a lot after it was built, but the different management could leads a very different result in this Park. A good maintenance makes it more vibrant and serves people well in the city Forest Park is a unique land asset that seems caught between the need for reform and the need for revolution. It requires reform to correct the inadequate copy of the plan for New York’s Central Park, to redress damage from massive deforestation and earth moving for the 1904 World’s Fair, and to adjust the park to the automobile and other realities of the world of 1976. To compare those two parks we can find: The designer of the Forest Park probably was influenced by the Olmsted-Vaux plan for Central Park, Several of the features of the original design of Forest Park, the Grand Drive, the Promenade, the Sheepfold, the irregular lakes, reflect similar features in Central Park and other parks such as Prospect park in Brooklyn, which designed by Olmsted and Vaux as well. To compare the Forest Park and Central Park, we can find Olmsted and Vaux solved the problem of crossing park traffic brilliantly with four grade-separated east-west crossing and so successfully screened these from view. However the Forest Park visitors are acutely aware of the north-south commuter traffic passing their park. Kern’s curves and loops were designed to serve only a single system of traffic, whereas the designers of Central Park built into its infrastructure four grade-separated movement system: the transverse roads already mentioned plus pedestrian paths, bridge trails, and carriage drives. Unfortunately , lacking grade-separated transverse roads and because of the location of certain traffic-generating uses deep within the boundaries of the park, we cannot at the present time as in Central Park ban the automobile altogether on certain days and turn the entire park over to cyclists and pedestrians. Forest Park today is the result of these various plans as they were overlaid on each other over time. It is clearly apparent that the park is essentially split down the middle, with the eastern section being more reminiscent of the pre-Worlds Fair design approach and the western section reflecting the post-Worlds Fair design approaches. â€Å"Prosperous cities of that period sought to display their municipal pride with civic adornment, and parks ranked high as a cultural expression of the new wealth.†[2] In addition, the dynamic of intense urban growth which had been set in motion by Post-Civil War industrialization brought about a change in the contemporary attitude toward land use: the rapid obliteration of so much open space caused civic leaders to put a value on openness itself. Parks were viewed as therapeutic and often referred to as the â€Å"Lungs of the city,† More demonstrable perhaps than their effect on the health of the constituent populace was their effect on adjacent land values, an argument that was often candidly advanced by park proponents of the period. It was not accidental that, as in New York baronial mansions began to march up Fifth Avenue in response to the creation of Central Park, The fashionable quarter of St. Louis grew up at about the same time on the perimeter of Forest Pa rk. Nor was it accidental in either of these cities that their chief cultural resources clustered in or near their premier parks. In sum, Both Central Park and Forest Park are the treasures of their cities. For the government the park is also the very important cultural resources, and a good maintenance could makes the park more valuably. As the development of the city, the park may needs to be changed to match the people’s developing requirements , but the main idea of creating a great Park is never changed, which makes people living a better place. Bibliography Forest Park master plan: City of St. Louis. St. Louis, Mo.: Commission, 1995. Print. St. Louis Forest Park R/UDAT, Oct. 28-Nov. 1, 1976. St. Louis: St. Louis Chapter, American Institute of Architects, 1976. Print. Heckscher, Morrison H..Creating Central Park. New York, N.Y.: Metropolitan Museum of Art, 2008. Print. Central Park. Wikipedia. Wikimedia Foundation, 6 Mar. 2014. Web. 3 June 2014. http://en.wikipedia.org/wiki/Central_Park>. Olmsted, Frederick Law, Charles E. Beveridge, and David Schuyler.Creating Central Park, 1857-1861. Baltimore: Johns Hopkins University Press, 1983. Print. Lehnerer, Alex.Grand urban rules. 2nd ed. Rotterdam: nai010 Publishers, 2013. Print. Martin, Richard.The New urban landscape. New York: Olympia York Companies (U.S.A.), 1990. Print. Dams, Bernd H..Central Park NYC an architectural view. by Bernd H. Dams, Andrew Zega.. New York: Rizzoli, 2013. Print. Altman, Sally J., and Richard H. Weiss.Forest Park: the jewel of St. Louis. St. Louis, Mo.: St. Louis Post-Dispatch Books, 2007. Print.

Bartleby, the Scrivener :: Bartleby Scrivener Essays

Bartleby, the Scrivener Bartleby, the Scrivener was a most interesting story. The characters were very interesting to the intuitive reader. The narrator is an interesting man who is difficult to completely understand. The narrator's thoughts seem unclear even to himself. The narrator seems to have a sincere wish to help Bartleby in whatever way he can. His sincerity, though, is questionable. Every time the narrator tries to assist Bartleby, he seems to do it only to gratify himself. After the narrator informs Bartleby that the office must be vacated, he says to himself, "As I walked home in a pensive mood, my vanity got the better of my pity." The narrator is glad to have gotten rid of Bartleby, but only it seems, because he gave Bartleby money. This quasi- sincerity does seem to take a turn, however, towards the end of the story. After all the trivial attempts to help Bartleby, the narrator seems to have an instant of true feeling for Bartleby. After moving, and being rid of Bartleby, someone comes to him on Bartleby's behalf. The narrator goes to the prison to check on Bartleby only because he cares and knows that nobody else does. He knows that if he does not check on Bartleby's well- being, no one will. This shows that he is truly beginning to care. This man, the narrator, is also a very weak willed man. He seems to put up with nearly everything. He tolerates the tempers of both Turkey and Nippers day after day. Both these men appear to be alcoholics, as for instance, when Turkey returns from lunch he is not able to write without blotting the paper. When the narrator suggests that the two scriveners work only half a day, they refuse. And so, the narrator allows the behavior to continue. Also, when Bartleby first starts work, the narrator says that he placed him behind a screen so that he, ' Might entirely isolate Bartleby from my sight, though not to remove him from my voice." This wall served no real purpose other than to set himself apart from the scriveners, that is, to make hi mself feel more important. Also, when the narrator asked Bartleby to do something, Bartleby said simply that he, "would prefer not to." The narrator allowed this behavior and offered no discipline. Bartleby did whatever he felt like doing. Again later, Bartleby quit working altogether. Bartleby, the Scrivener :: Bartleby Scrivener Essays Bartleby, the Scrivener Bartleby, the Scrivener was a most interesting story. The characters were very interesting to the intuitive reader. The narrator is an interesting man who is difficult to completely understand. The narrator's thoughts seem unclear even to himself. The narrator seems to have a sincere wish to help Bartleby in whatever way he can. His sincerity, though, is questionable. Every time the narrator tries to assist Bartleby, he seems to do it only to gratify himself. After the narrator informs Bartleby that the office must be vacated, he says to himself, "As I walked home in a pensive mood, my vanity got the better of my pity." The narrator is glad to have gotten rid of Bartleby, but only it seems, because he gave Bartleby money. This quasi- sincerity does seem to take a turn, however, towards the end of the story. After all the trivial attempts to help Bartleby, the narrator seems to have an instant of true feeling for Bartleby. After moving, and being rid of Bartleby, someone comes to him on Bartleby's behalf. The narrator goes to the prison to check on Bartleby only because he cares and knows that nobody else does. He knows that if he does not check on Bartleby's well- being, no one will. This shows that he is truly beginning to care. This man, the narrator, is also a very weak willed man. He seems to put up with nearly everything. He tolerates the tempers of both Turkey and Nippers day after day. Both these men appear to be alcoholics, as for instance, when Turkey returns from lunch he is not able to write without blotting the paper. When the narrator suggests that the two scriveners work only half a day, they refuse. And so, the narrator allows the behavior to continue. Also, when Bartleby first starts work, the narrator says that he placed him behind a screen so that he, ' Might entirely isolate Bartleby from my sight, though not to remove him from my voice." This wall served no real purpose other than to set himself apart from the scriveners, that is, to make hi mself feel more important. Also, when the narrator asked Bartleby to do something, Bartleby said simply that he, "would prefer not to." The narrator allowed this behavior and offered no discipline. Bartleby did whatever he felt like doing. Again later, Bartleby quit working altogether.

William Blake :: essays research papers

WILLIAM BLAKE 1757-1827 William Blake was a British poet, painter, visionary mystic, and engraver, who illustrated and printed his own books. Born in 1757 he stayed in London nearly his whole life. He began a life of crafts at the age of ten he was sent to one of the best drawing schools in England, Henry Pars'. At the age of 14, he took up the art of engraving as an apprentice. His artwork was mostly based upon spiritual happenings due to visions he had of religious figures such as the Virgin Mary. In 1783 he married Catherine Boucher, the daughter of a market gardener. The Ghost of Samuel (1800) During his lifetime, Blake’s work received little attention. When his work was read over, most people who read his it decided that Blake was confused or mad. However he is now regarded as a great artist in the fullest sense. Blake's first book of poems, Poetical Sketches, appeared in 1783 and was followed by Songs of Innocence in 1789, and Songs of ExperienceE 1794. His most famous poem "The Tyger", was part of his Songs of Experience. In these works the world is seen from a child's point of view. Blake was always in a state of economic poverty, due to his inability to compete in the highly competitive field of engraving and his expensive invention that enabled him to design illustrations and print words at the same time. However, he was independent throughout his life and Blake left no debts at his death on August 12, 1827. He was buried in an unmarked grave at the public cemetery of Bunhill Fields in England. The Tyger Tyger! Tyger! Tyger! Burning bright In the forests of the night What immortal hand or eye Could frame thy fearful symmetry? In what distant deeps or skies Burnt the fire of thine eyes? On what wings dare he aspire? What the hand dare seize the fire? And what shoulder, and what art,